KCG Logo

KCG's Symbol

Incorporates the characteristics of the firm's premium food products that reflect the concept of culinary creativity, embraced by a golden sphere that represents the world of food. Each color in the logo resembles KCG's product lines that form a coherent whole in creating pleasure for the customers' tastes.

Color

Yellow
Red
Blue
Pink
Green
Grey
Gold
Yellow
The yellow triangle represents cheese, a dairy product of KCG. The color yellow symbolizes joy, cheerfulness, and KCG's creativity to add pleasure and highest value to the consumers' dining experience.
Red
The red sphere is another clear feature of KCG's logo. The color red represents leadership, as well as the initiation of learning and product perfection to satisfy customers. The sphere also resembles the Imperial cookies packaged in red, spherical boxes, which is a classic brand and recipe of KCG.
Blue
The blue infinity symbol represents KCG's endless product diversity and dedication to perfect and seek the very best products from all corners of the globe for customers.
Pink
The pink gelatin on KCG's logo symbolizes the firm's creation of products that brighten the customers' day, as well as KCG's dedication to understand clients' thoroughly in order to fully satisfy their demands. This feature of the logo also represents KCG's flavorsome confectionaries.
Green
The green leaf symbolizes growth, abundance, and divergence – resembling KCG's development of IBAF culinary school and other entities under the firm. The symbol also represents KCG's stance as the center of knowledge and creativity to spark new ideas.
Grey
The grey-colored shape of KCG's logo resembles flour, which is a key ingredient for bakery products. Grey can be mixed with all colors, symbolizing KCG's unity in organizational development, customer relationships, and employee.
Gold
The golden spatula represents KCG's product line of bakery equipment. The color of gold also resembles stability and professionalism in management and product selection that satisfy international standards.

Vision

A leading Dairy and Fine Food provider and a committed business partner for modern lifestyle.
Core Values
INNOVATION
Crafting innovative products for sustainable development
PASSION
Driven by commitment, dedication and affection
TEAMWORK
One Team, One Goal
ACCOUNTABILITY
Responsibility for achievement within a time frame.
EXPERTISE
Achieving excellence with knowledge development

Mission

To Our Customers

We apply culinary arts and sciences, our connoisseurship, knowledge and innovation to meticulously offer our customers the tasteful, finest-quality and healthy foods from around the world for the value of living with business success.

To Our Owners (shareholders)

We will constantly strive to maximize shareholders' wealth with corporate governance and consideration to the environment, communities and society.

To Our Employees

We highly value our employees by creating a “heart working” environment, happy workplace and strong employee engagement.

To Our Suppliers / Business Partners

We commit to establish a successful business with our business partners.

To Our Society

Environmental, Social and Governance are our core aspects in doing business.

Cultural Organization

All staff to work with passion and professionalism to create the pleasure of eating good food.

We will integrate both the science (knowledge, capability and professional) and the art (creativity) of food

We provide the best food from around the world. We also present a food story to enhance the pleasure of eating.